How consumers are changing the face of your brand

The Twitter IPO had an immense impact on the market in the news industry. The introduction and proliferation of Twitter cannot be…

Which Social Media Channel Should I Use for My Business?

  If you are a professional marketer like myself, you should have received questions of this nature all the time.…

How To Track Social Media Converting

  Have you taken note of how your social media channels’ traffic converts? Can you tell what the conversion rate…

Grievous Mistakes People Make With Social Media Marketing

Social media has taken the world by storm. There is a new one springing up every month. And when you…

Managing Your Reputation Online

  It's NOT always what you are but what people think you are. The internet has empowered the consumer, the…

How To Support Your Social Media Strategy With The Right CRM System

Social media is very effective as an entry point for the establishment of relationships. This also applies in the B2B…

7 Simple Social-Media Moves That Work

Many businesses see social media as a magic wand they can wave and automatically boost their profits. They see its…